Ja Rule’s journey from #1 selling recording artist to tech entrepreneur

This episode is with Ja Rule – recording artist, writer and entrepreneur. He’s the Head of Artists and Repertoire at Flipkick, and co-founder and investor at ICONN App. In this episode we talk about Ja Rule’s journey from #1 selling recording artist to tech entrepreneur, and how he’s helping to give control back to music artists.


You’re listening to The Growth Manifesto Podcast, a Zoom video series brought to you by Webprofits – a digital growth consultancy that helps global and national businesses attract, acquire, and retain customers through digital marketing.

Hosted by Alex Cleanthous.


  • 00:00:48 Ja Rule’s introduction to the Growth Manifesto Podcast
  • 00:01:19 How did the battle with Fat Joe go yesterday?
  • 00:02:12 What are the biggest challenges that you had to overcome in your transition from music to business?
  • 00:02:58 How long did it take you to learn about this industry?
  • 00:05:45 Alex speaks on how you’re only limited in business by how creative you think.
  • 00:07:12 What does your team look like? Or what kind of people help you to drive your success?
  • 00:08:08 How would you describe an NFT?
  • 00:09:53 Can you talk about the challenges in the last 10-20 years with limited use of the internet and how has the game changed for aspiring artists out there?
  • 00:12:07 What are the ways an artist can make money?
  • 00:13:18 What are the kinds of things you can put onto the blockchain as an NFT that can generate another revenue stream?
  • 00:19:28 What advice would you give to music artists?
  • 00:20:30 How do you get exposure these days?
  • 00:25:20 What are some of the biggest lessons that you’ve learned through your journey?
  • 00:28:38 How do you choose who you have around you? And what do you look for in them?
  • 00:33:51 How important is it to you to never quit?
  • 00:37:29 What’s next for you? What’s the vision for the future for you?
  • 00:38:17 How can people be a part of this?
  • 00:38:44 What’s the one thing that you want the listeners or the viewers of this podcast to do?

Adrian Clark

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